Why Louis Vuitton brand is so popular

In my country, which is part of Asia, if a woman or even a girl were to carry a LV bag with her, she would be seen in another kind of light in the view of others. Such is the mentality around here. The brand is definitely expensive, but what is the hidden appeal of the brand, or rather products? Let's find out.

Louis Vuitton Malletier Paris, or commonly known as Louis Vuitton, is a luxury French fashion and leather goods brand and company with its headquarter in Paris.

The company is founded by Louis Vuitton (August 4, 1821-February 27, 1892), who designed and manufactured luggage from mid-nineteen century onwards. At the age of 16, he apprenticed for the luggage manufacturer Monsieur Marechal and in 1854, the company is officially founded.

Louis Vuitton's leather goods are considered a status symbol around the globe and are highly regarded in the fashion world. The company's iconic Monogram Canvas design can be considered the first designer label in contemporary history.

So why are its products being furiously sought after by women? The excellent quality is due to its products handmade by some of the finest artisans and their apprentices. The high price also caused the goods to be exclusive only to the rich, or those who can scrimp and save.

But the main reason for its popularity is due to the usage of the bags and stuff by some of the most popular female celebrities of US and several European countries. Even Japan pop queen Ayumi Hamasaki is often seen sashaying with it.

But another factor of its success is due to the brand's constant rejuvenation by engaging top class designers to come out with new products and new designs. Examples include the monograms of the standard Monogram Canvas, but in 33 different colors on a white background.

Most likely this luxury associated trend is going to last for a long time given its strong standing in the fashion world and cult status in the hearts of many women in the world. If I have excess cash to spare, I would like to have either a key pouch or wallet for myself. For male use of course.