MiuMiu Brand History

Miu Miu is a famous Italian brand Prada, Vice-line (Secondary line). I believe most fans are aware founded by Mario Prada Prada family business, known for the production of handbags in Europe. However, not all fashion fans know the origin of History Miu Miu. Miu Miu is Miuccia Prada Prada third-generation descendant of Miss nickname. Born in 1950 of Miuccia small Miu MiuSister, twenty years old Miu Miu fashion publishingHas revealed she’s smart, fashion sense and design talent to design a waterproof fabric “Pocone” to create a backpack, even obtained the age of twenty to a doctorate in political science.

In 1979, officially took over the Prada. In order to save the sinking of the family business, Miuccia expansion handbag line, left the women’s shopping bags (tote bags) and miu miu outlet bags. Miuccia go back to her beloved black nylon waterproof fabric “Pocone” to produce all kinds of bags, and nail down the triangle Prada Tiepai. Prada black nylon bag such as the eighties sub-trend of people loved.

In 1985, Miuccia Prada also open up the first clothing line (Ready-to-wear) and women shoes series. In this way, Miuccia will save the family business into the evening.From the 1980s to the 1990s, PRADA products are more widely welcomed, sales also achieved gratifying results. During this period, men and women clothing and footwear and leather goods has gradually developed into important pillars of the status of products, PRADA then in 1993 released a younger customer miu miu series.

Nineties, Miuccia Prada Group’s business and as developed as on prescription. Miu Miu 07 spring and summerIn 1992, Miuccia created Vice-line Miu Miu, with more young customers for the sale of objects. Style, younger than the main line of escape. This is not only for the Prada products Miu Miu 07 spring and summer opened up a brand new style sky opened up financial resources for Prada, Miu Miu Prada make huge profits. Is the so-called “rich and famous,” “fame” will always follow the “fortune” come in time can not expel. Miuccia’s fame soared with the increase of her wealth. 1993, Miuccia Prada won a Council of Fashion Designers of America International Award; 1995, won the annual “Best Fashion Designer” in the world. The U.S. financial authority of the newspaper “The Wall Street Journal” Miuccia Prada is also selected the most powerful in Europe, one of 30 women. Miuccia Prada fame and fortune on such a wave of his magic wand, so Miu Miu as the most representative of the nineties the Italian brand one. How representative? Because simple youthful miu miu , marketing world, I do not know how many fashion fans swept the world. It’s position in the fashion
industry is no less than the main line of Prada.